Offering Info

Advanced Diploma of Marketing and Communication

  • National Course Code: BSB61315
  • TAFE NSW code: BSB61315-01V02-21ULT-002

Location – Ultimo


Full Time



Course Start Date

Enquire Now

Study Commitment

34 Hours per week


17 Weeks

  • Nationally Recognised Training
  • VET Student Loans Available

Course Details

The nationally accredited Advanced Diploma of Marketing and Communication equips you with the specialist skills to work as a marketing manager, strategist or client services director. Learn to evaluate marketing opportunities and implement, develop and successfully execute strategic marketing plan, whether its for your own business or an organisation.


Through theory and practical course work learn to:

  • Develop an advertising plan
  • Develop strategic and marketing plans
  • Research and analysis techniques
  • Manage environmental changes and developments
  • Evaluate international marketing opportunities
  • Develop strategies for organisational growth, and sustainability


Develop the attributes to get ahead in this industry:

  • Communicate with influence and negotiate effectively
  • Excellent organisation and time management skills
  • Agility to work on multiple projects
  • Ability to lead, and collaborate in, teams
  • Critical thinking and logical applications


Completing this course provides you with:

  • A nationally accredited qualification at Advanced Diploma level
  • A strong pathway to continue your study and enhance your career opportunities

Career opportunities:

Our graduates move into job roles like:

  • Advertising account planning manager
  • Marketing manager
  • Marketing strategist
  • Digital/social media marketing manager
  • Communication manager
  • Public Relations manager
  • Events manager
  • Marketing consultant
  • Brand manager


Take your career further with the:

  • Graduate Certificate in Management
  • Graduate Certificate in Leadership
  • Bachelor of Business with TAFE NSW Degrees

This course is superseded. You can still enrol in this course, and you will be contacted if you need to transition into the next version when it is available.

When you study with TAFE NSW, we want you to succeed. Entry requirements allow us to make sure that you have the right pre-existing knowledge and skills to achieve your chosen qualification. You will need to provide evidence that you meet the requirements listed in this section.


To be eligible for this course, you will need to demonstrate the following:

  • That you have completed all core units in BSB52415 - Diploma of Marketing and Communication, as evidenced by a copy of your transcript.


To be prepared for this course, it is recommended that you have:

  • Access to a computer and a reliable internet connection
  • Good computer and digital skills and familiarity with the Microsoft Office suite
  • Access to recording equipment such as a smart phone or camera with video facility, and are able to record and store videos and images

If you need help preparing for study, contact us about your options.


With 130 locations across the state, TAFE NSW tailors qualifications to meet the needs of the local community and specific student groups (like apprentices, fast-tracked and online students). To make sure this course is the right fit for you, we will need you to demonstrate that you can meet the additional requirements below.

To be enrolled in this course, you need to be able to provide evidence that you have:

This course is designed for people who have completed Diploma in Marketing and Communications or equivalent or 3-5 years experience working as part of a team in a Marketing environment. You will need a detailed knowledge of Marketing operations.

Please contact Glenn Cumberland Head Teacher Business on 131 601 to discuss your suitability for this program.

If you have completed the Diploma of Marketing and Communications you will not need to attend the Wednesday classes.


To find out more about this course, meet our teachers and receive information about enrolment and next steps, attend an information session.

Date Time Location
Wednesday, 23 June 2021 6:00pm to 7:00pm Ultimo Campus, Building G Level 5 Room G515


This is a Full Time blended course. You will need to attend approximately 22 hours of class, over 3 days a week, for 17 weeks/ 6 months. As well as the in-class component, you will need to complete approximately 12 hours of other study per week.

You may also be required to complete approximately 8.5 hours of additional study each week outside of class hours, including private study, practice and making independent enquiry.

You should plan to spend approximately 20 hours a week of your own time on reading, studying and researching your assessments and learning activities.


There is a new version of this course coming soon. If it is available before you complete your studies, you will be notified of your options and may be transferred to the new course.

We offer student services and study support to ensure you can achieve your goals. Learn about TAFE NSW Student Services

As a TAFE NSW student in this course, you will have access to:

  • LinkedIn Learning (formerly
  • Smarthinking - after hours online study support service
  • Easy computing online short courses
  • Access to local TAFE libraries
  • Accessibility and Disability Support Services
  • Access to Read&Write learning support software at TAFE and at home

The way you learn may change during your enrolment to ensure the best learning experience or to keep you safe as COVID-19 restrictions change, and some of our face to face classes may change to online or virtual classroom learning. Also, to ensure that we keep you safe while studying, we may modify our face to face classes to meet physical distancing requirements and increased cleaning on campus. If work placement and the demonstration of practical skills are requirements of your course, there may be a modification or delay in the planned timeframe due to COVID-19 impacts. Be assured, we'll keep you informed every step of the way.

This course is currently scheduled on Wednesday, Thursday from 9:00am to 5:30pm and Friday from 9:00am to 5:00pm. This timetable may change and will be confirmed by your teacher.


This course is approved for a Commonwealth VET Student Loan (VSL). If you meet the VSL eligibility and academic suitability requirements, you are able to apply to the Commonwealth for a loan to cover all or part of your course fee. We will ask you whether you would like to apply for a VET Student Loan when you enrol and advise you of the process.

Find out more about [VET Student Loans] (

Direct payment by Unit of Study instalments is available for this course.

The Units of Study and associated fees for this course are detailed below. Fees are charged on the census day for each Unit of Study. To secure a loan for part or all of your course, you must be eligible and submit a valid application to the Commonwealth for a VET Student Loan. You may withdraw prior to the census date without incurring a fee.

To complete your VET Student Loan application, you will need to provide:

  • Your Tax File Number (TFN). If you dont have a TFN, click here for information on how to apply for one. You can complete your loan application with a Certificate of Application for a TFN, but must provide your TFN as soon as it is issued. If you dont provide your TFN before your first census day, you will need to pay the tuition fees for that unit of study.
  • Your Commonwealth Higher Education Student Support Number (CHESSN) ). If you have previously accessed a loan via the Higher Education Loan Program (HELP), either at TAFE or university, you will already have a CHESSN. You must use the same CHESSN whenever you access a student loan. If you dont have CHESSN, we will allocate one on your behalf.
To be eligible for a VET Student Loan, you will need to be assessed as academically suitable to undertake high level VET study. You will need to provide:
  • A copy of your Australian Year 12 Certificate; OR
  • A copy of a certificate showing that you have been awarded a qualification at level 4 or above in the Australian Qualifications Framework (where the language of instruction was English). If you previously completed a Certificate IV or higher qualification at TAFE NSW, just let us know where and when you studied in your application; OR
  • Display competence at Exit Level 3 in the Australian Core Skills Framework in both reading and numeracy through an approved Language, Literacy and Numeracy test. We will let you know if this is required once you apply.
If you intend to apply for a VET Student Loan, its important you know your student obligations.


Learn about TAFE NSW Fees

Learn about TAFE NSW Payment/Funding


Recognition is a process of acknowledging previously completed qualifications, skills, knowledge or experience relevant to your course. This may reduce the amount of learning required, reduce your course fees and allow you to achieve your qualification faster.

Learn about Recognition at TAFE NSW Recognition

Enrolments for this course have now closed.

Enquire now and we will contact you when enrolments open. Visit our Online Courses to view our range of study options that you can start anytime.

Core Units
Number Title
BSBMKG609 Develop a marketing plan
BSBMGT616 Develop and implement strategic plans
BSBADV602 Develop an advertising campaign
Elective Units
Number Title
BSBSUS501 Develop workplace policy and procedures for sustainability
BSBMKG605 Evaluate international marketing opportunities
BSBMKG603 Manage the marketing process
BSBMKG523 Design and develop an integrated marketing communication plan
BSBMGT615 Contribute to organisation development
BSBMGT605 Provide leadership across the organisation
BSBINN601 Lead and manage organisational change
BSBINM601 Manage knowledge and information
BSBDES602 Research global design trends
BSBCRT501 Originate and develop concepts

Note: Not all elective units listed may be available to study, please enquire for more information.

Whether you're a school leaver, an aspiring apprentice, looking to kickstart a career, or you're upskilling, reskilling, or re-training, there's a TAFE NSW course to give you the skills you need for the job you want.

Course Location

Ultimo, Main Campus
651-731 Harris Street, Ultimo
Phone 131 601

Fees information

We understand that many students are confused by different fees for similar courses, and want to reassure you that studying with TAFE NSW won't damage your hip pocket.

Learn more about Fees information.

Payment options and assistance

Explore payment methods, pay by instalment, scholarships and VET Student Loans.

Learn more about Payment options and assistance.


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