Skip to main content
    Back to:Business and Marketing

    National code: 900-80813

    Statement of Attainment in Engaging Customers Using Social Media

    Ask a question
    Statement of Attainment in Engaging Customers Using Social Media
    Overview

    About this course

    Gain the skills to use social media professionally to engage customers and promote products and services. This course is suitable whether you’re building a personal brand, promoting a business or working in an organisation.

    Outcomes

    What you'll gain

    Learning outcomes

    Through a mixture of theory and practical course work, learn to:

    • identify your target audience

    • create engaging social media content and understand what makes it effective

    • use a range of mobile editing tools, scheduling apps and AI tools for productivity

    • understand and use analytics to track performance

    • write clear and engaging captions

    • understand the differences between social media platforms and how each one is used.

    Course outcomes

    Gain practical experience and develop specialist skills that give you an advantage in the job market.

    • A nationally accredited Statement of Attainment.

    • Specialist skills to plan, create and manage engaging social media content.

    • Build your professional credibility with new skills and knowledge.

    • Strong pathways to continue your studies and enhance your career opportunities.

    Suitability

    Is this course right for you?

    Entry requirements

    Some courses require evidence of previous experience or study before you can enrol.

    • There are no entry requirements for this qualification. You can enrol today.

    Entry recommendations

    To be prepared for this course, we recommend that you have:

    • access to a computer or device with a reliable internet connection

    • an interest in marketing approaches and the ability to keep up with social media trends

    • basic computer literacy.

    We tailor our courses to meet local community needs, so some campuses may have extra entry requirements. Check your preferred location for details. Need help preparing? Contact us for support.

    Find Your Fit

    This simple tool guides you to a suitable course level based on your foundation skills and confidence.

    Start quiz
    Pathways

    Future career and study options

    Career pathways

    Our graduates go onto roles like: digital content creator, junior social media manager, influencer, UGC (user generated content) creator and freelancer.

    Study pathways

    Take your study further with other courses offered at TAFE NSW:

    Previous study0 Courses

    Begin here to gain experience and confidence in this study area.

    The Statement of Attainment in Engaging Customers Using Social Media does not have any pre-requisite courses.

    Further study4 Courses

    Advance your skills to take your career to the next level

    Related study1 Course

    Strengthen your expertise and gain specialist skills to expand your employability.

    Your experience counts

    At TAFE NSW, we recognise your previous study and work experience. You can apply for recognition of prior learning or a credit transfer with any of our courses. If you're successful you'll get your qualification faster.

    Units

    Units taught in this course

    Core units are central to the job outcomes of a particular industry or occupation. These are the units industry has agreed are essential to be capable and qualified at a particular study level.

    • Use social media to engage customersSIRXMKT002

    TAFE NSW services

    Facilities and support

    TAFE NSW provides support services across all campus locations and online. Whatever your needs or circumstances, we have the people, resources, counselling and facilities to support you in focusing on your studies.

    • TAFE NSW Disability Support Service

    • TAFE NSW Language, Literacy and Numeracy (LLN) support

    • TAFE NSW Aboriginal Support; Learner support (ABE)

    • TAFE NSW Careers, Counselling and Pathways Service

    • TAFE NSW Libraries

    • Scholarship programs - be supported as you explore your talents and fulfil your potential

    • Read&Write literacy and study support software is available free for all TAFE NSW students to use while studying on campus and at home

    • LinkedIn Learning - an online resource which offers innovative courses and tutorials to improve your personal and professional skills

    • Student associations - get social with our student community

    Study options

    Find a location to enrol