Offering Info

Diploma of Marketing and Communication

  • National Course Code: BSB50620
  • TAFE NSW code: BSB50620-01V01-22NEW-150

Location – Any location (Mon/Wed Evening classes)


Part Time


Virtual classroom off campus

Course Start Date

Enquire Now

Study Commitment

6 Hours per week


36 weeks

  • Nationally Recognised Training
  • This training is subsidised by the NSW Government
  • VET Student Loans Available

Course Details

The nationally recognised Diploma of Marketing and Communication equips you to take on more senior roles such as marketing manager or digital marketing strategist. Strengthen your communication expertise, create visionary marketing plans and enter the industry with a competitive edge.


Through a mix of theory and practical course work, learn to:

  • Design and develop an integrated marketing communication plan
  • Interpret market trends and developments
  • Identify and evaluate marketing opportunities
  • Lead and manage a team
  • Create and manage budgets and financial plans
  • Implement and monitor marketing activities


Develop the attributes to help you get ahead:

  • Effective communication skills
  • Creativity and an innovation mindset
  • Organisational and time management skills
  • Adaptability to work on diverse projects
  • Collaboration skills and the ability to work independently
  • Critical thinking skills
  • Ability to manage team members


Completing this course provides you with:

  • A nationally recognised qualification at Diploma level
  • Strong pathways to continued studies to enhance your career opportunities

Career opportunities:

  • Marketing manager
  • Digital marketing specialist
  • Communication manager
  • Product manager
  • International marketing coordinator


Take your career further with the:

  • Bachelor of Business with TAFE NSW Degrees

When you study with TAFE NSW, we want you to succeed. Entry requirements allow us to make sure that you have the right pre-existing knowledge and skills to achieve your chosen qualification. You will need to provide evidence that you meet the requirements listed in this section.


Entry to this qualification is limited to those who:

Have completed BSB42415 Certificate IV in Marketing and Communication


Have completed the following units (or equivalent competencies):

  • BSBCMM411 Make presentations;
  • BSBCRT412 Articulate, present and debate ideas;
  • BSBMKG433 Undertake marketing activities;
  • BSBMKG435 Analyse consumer behaviour;
  • BSBMKG439 Develop and apply knowledge of communications industry; and
  • BSBWRT411 Write complex documents. Equivalent competencies


Have two years equivalent full-time relevant work experience.


With 130 locations across the state, TAFE NSW tailors qualifications to meet the needs of the local community and specific student groups (like apprentices, fast-tracked and online students). To make sure this course is the right fit for you, we will need you to demonstrate that you can meet the additional requirements below.


This course offering is designed for people who:

  • posses some well-developed skills from working or studying in a wide variety of contexts
  • have a mix of transferrable skils
  • may have studied previously
  • are current business owners or managers, who wish to introduce themselves to key marketing fundamentals, to effectively increase sales and profit
  • have existing employment within industry, in a business related role, to be able to apply the learnings from the classwork, into their work environment
  • are able to utilise specific examples from their work environment and experience, as a basis for their reports for assessment purposes


There are additional learning and study tools available for this course, including:

  • Language, literary, and numeracy (LLN) screening, conducted prior to commencement of each course to determine your support needs

To be enrolled in this course, you need to be able to provide evidence of:

  • any completed Certificate III in Business or equivalent skills, and knowledge from completed education pathways

Discover the skills you need, for the job you want at a TAFE NSW Information Session.


This is a part time, virtual classroom - off campus course. You must attend approximately 6 hours of class. You may also be required to complete approximately 12 hours of additional study. This additional study could include private study, work placements and research.

The course will run 2 evenings a week, for 36 weeks.

We offer student services and study support to ensure you can achieve your goals. Learn about TAFE NSW Student Services

As a TAFE NSW student in this course, you will have access to:

  • LinkedIn Learning (formerly
  • Smarthinking - after hours online study support service
  • Easy computing online short courses
  • Access to local TAFE libraries
  • Accessibility and Disability Support Services
  • Access to Read&Write learning support software at TAFE and at home

The way you learn may change during your enrolment to ensure the best learning experience or to keep you safe as COVID-19 restrictions change, and some of our face to face classes may change to online or virtual classroom learning. Also, to ensure that we keep you safe while studying, we may modify our face to face classes to meet physical distancing requirements and increased cleaning on campus. If work placement and the demonstration of practical skills are requirements of your course, there may be a modification or delay in the planned timeframe due to COVID-19 impacts. Be assured, we'll keep you informed every step of the way.

This course is currently scheduled on Monday and Wednesday with evening classes. This timetable may change and will be confirmed by your teacher.


This course is government-subsidised, meaning you pay a portion of the full course fee to TAFE NSW and the NSW Government will pay the balance. However, you must meet certain eligibility criteria for this to apply.

Depending on your previous qualifications and experience, your fee may be less than the maximum fee quoted. Your actual fee and eligibility for concession/exemption will be calculated and confirmed during the enrolment process.

For further information about eligibility and explanations of the different fee categories, visit Are You Eligible?


This course is approved for a Commonwealth VET Student Loan (VSL). If you meet the VSL eligibility and academic suitability requirements, you are able to apply to the Commonwealth for a loan to cover all or part of your course fee. We will ask you whether you would like to apply for a VET Student Loan when you enrol and advise you of the process.

To complete your VET Student Loan application, you will need to provide:

  • Your Tax File Number (TFN). If you dont have a TFN, click here for information on how to apply for one. You can complete your loan application with a Certificate of Application for a TFN, but must provide your TFN as soon as it is issued. If you dont provide your TFN before your first census day, you will need to pay the tuition fees for that unit of study.
  • Your Commonwealth Higher Education Student Support Number (CHESSN) ). If you have previously accessed a loan via the Higher Education Loan Program (HELP), either at TAFE or university, you will already have a CHESSN. You must use the same CHESSN whenever you access a student loan. If you dont have CHESSN, we will allocate one on your behalf.
To be eligible for a VET Student Loan, you will need to be assessed as academically suitable to undertake high level VET study. You will need to provide:
  • A copy of your Australian Year 12 Certificate; OR
  • A copy of a certificate showing that you have been awarded a qualification at level 4 or above in the Australian Qualifications Framework (where the language of instruction was English). If you previously completed a Certificate IV or higher qualification at TAFE NSW, just let us know where and when you studied in your application; OR
  • Display competence at Exit Level 3 in the Australian Core Skills Framework in both reading and numeracy through an approved Language, Literacy and Numeracy test. We will let you know if this is required once you apply.
If you intend to apply for a VET Student Loan, its important you know your student obligations.


You will need to provide for yourself the following resources which you will keep when you complete your study:

  • general stationery, (ie, pen, pencil, eraser, highlighters, and stapler)
  • A4 ring binder/dividers, and plastic sleeves for handouts
  • headphones
  • a USB storage device, or access to a cloud storage account, will also be required
  • access and use of a computer, as well as a fast internet connection, is a requirement to successfully complete this qualification

Find out more about VET Student Loans

Direct payment by Unit of Study instalments is available for this course.

The Units of Study and associated fees for this course are detailed above. Fees are charged on the census day for each Unit of Study. To secure a loan for part or all of your course, you must be eligible and submit a valid application to the Commonwealth for a VET Student Loan. You may withdraw prior to the census date without incurring a fee.


Learn about TAFE NSW Fees

Learn about TAFE NSW Payment/Funding


Recognition is a process of acknowledging previously completed qualifications, skills, knowledge or experience relevant to your course. This may reduce the amount of learning required, reduce your course fees and allow you to achieve your qualification faster.

Learn about Recognition at TAFE NSW Recognition

Enrolments for this course have now closed.

Enquire now and we will contact you when enrolments open. Visit our Online Courses to view our range of study options that you can start anytime.

Core Units
Number Title
BSBMKG541 Identify and evaluate marketing opportunities
BSBMKG542 Establish and monitor the marketing mix
BSBMKG552 Design and develop marketing communication plans
BSBMKG555 Write persuasive copy
BSBPMG430 Undertake project work
Elective Units
Number Title
BSBMKG543 Plan and interpret market research
BSBMKG546 Develop social media engagement plans
BSBMKG553 Develop public relations campaigns
BSBCMM511 Communicate with influence
BSBCRT512 Originate and develop concepts
BSBPEF501 Manage personal and professional development
BSBTEC404 Use digital technologies to collaborate in a work environment

Note: Not all elective units listed may be available to study, please enquire for more information.

Whether you're a school leaver, an aspiring apprentice, looking to kickstart a career, or you're upskilling, reskilling, or re-training, there's a TAFE NSW course to give you the skills you need for the job you want.

Course Location

Any location
Phone 131 601

Fees information

We understand that many students are confused by different fees for similar courses, and want to reassure you that studying with TAFE NSW won't damage your hip pocket.

Learn more about Fees information.

Payment options and assistance

Explore payment methods, pay by instalment, scholarships and VET Student Loans.

Learn more about Payment options and assistance.


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